Poster production continued

Following on from my last post about my poster, I have now added several endorsements at the top of the poster, along with the address for the website which my partner is producing. In the previous post I forgot to mention the small title above our film logo saying "A Coleness Brothers Film" Several films use this convention where they put iconic film makers near their film title. It's done because if Directors have a good enough reputation for their films (examples being The Coen Brothers, Ridely Scott) then this will inspire audiences to go and see it, because of the quality of their previous films, or because of their reputation. As mentioned before, I have added endorsements at the top from several different publications. This, much like the directors title, adds hype to our artefact. In my research section there is the analysis of the poster for Paranormal Activity. I followed the convention guidelines from this, where several endorsements where present at the bottom of the poster. That film was built around media hype, and public reaction, we aim to have the same principal for our media package. Finally the website address at the bottom appears in red, and sets itself apart from the rest of the poster in order to stand out, as the website we feel is important to the promotion of our film. With modern technology being what it is, most films are researched on the internet before they hit cinemas, and we want to take advantage of this fact.